Experience Effie's
Our Story
Effie’s Bridal was opened in 2014 by Burnsville native Paula Coulter. “Owning a bridal store had always been a dream I wanted to pursue. As most do, you find yourself in a career that makes you happy but doesn’t fully fulfill ones soul.” After being amongst one of the many severely injured in the devastating 35W bridge collapse in Minneapolis, her mindset shifted on where her life would lead her.
In four words, Effie’s Bridal has been described as: Elegant. Sophisticated. Fashionable. Welcoming.
Our brides always come first throughout their experience with us. We communicate with the bride throughout her customized and personal appointment and are on the brides’ side and a part of her tribe during the visit.
Effie's by the Numbers
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Relaxed Sophistication
Since 2014 Effie’s Bridal has been a staple in the bridal industry. With over a 1,000 dress inventory, Effie’s is proud to have assisted in creating that beautiful bridal moment for over 10,000 Minnesota Brides.
The Effie's Experience
Finding your perfect dream dress can often be exciting, yet overwhelming at the same time. We have created a boutique environment that provides every Bride that walks through our door a very special and customized “Relaxed Sophistication” experience. We provide an array of designers and styles to fit every budget, taste and personality! Through our one-on-one personalized appointments with our experienced consultants, every Bride feels welcomed and experiences her special bridal moment with those she cares about most.
The Pink Parlor Room
Where every girl can have her “moment” celebrating one of her biggest decisions – the dress. A beautifully decorated private parlor – wall to wall mirrors, runway, and champagne toasts to celebrate one of the most memorable moments in a girl’s life. Don’t forget a variety of veils and accessories at your fingertips!
Personalized Appointments
Our number one goal is to assist you in finding “the one”. We want you to have an exciting and memorable experience with us! We are here to help you find what some may say will be the most exciting dress you will ever wear! We highly recommend an appointment – just so we can guarantee you will have our full attention from the moment you walk through the door.