The Effie’s Experience

Relaxed sophistication, from the moment you walk through Effie’s doors – we want you to feel comfortable, yet pampered. Our attentive and knowledgeable consultants will give you the attention you deserve on this memorable day. We believe it is the little things that matter most and would love to help make your dress shopping experience unforgettable!

Pink Parlor Room

Where every girl can have her “moment” celebrating one of her biggest decisions – the dress. A beautifully decorated private parlor – wall to wall mirrors, runway, and champagne toasts to celebrate one of the most memorable moments in a girl’s life.

The Appointment

Our number one goal is to assist you in finding “the one”. We want you to have an exciting and memorable experience with us! We are here to help you find what some may say will be the most exciting dress you will ever wear!

We highly recommend an appointment – just so we can guarantee you will have our full attention from the moment you walk through the door. We would hate to have you wait for a dressing room and stylist!

We will have a pair of heels, strapless bra, and a robe for you to use during your appointment – but feel free to bring your own!

We encourage you to bring those who you are closest with and those whose opinion you value the most. They will play a big role in helping you find “the one”.